Wednesday, 13 January 2016

Ancillary task: introduction to magazine advertisements

In today’s lesson, we were introduced to our second ancillary task, the production of a magazine advertisement. Magazine adverts serve to promote new album releases, often conveying star image to create a greater appeal for the artist and subsequently boost record sales.

General conventions of magazine covers include:

  • Album title
  • Name of artist/band
  • Images e.g album artwork, photographs, graphics
  • Release date e.g iTunes
  • Out now/debut album/limited edition tags
  • Tour dates
  • Slogan/tagline
  • Social media links e.g Official webpage, Twitter, Facebook, Q Code
  • Available outlets e.g HMV, Amazon, Tidal
  • Product content e,g extra DVD footage
  • Bonus tracks and no.1 singles
  • Reviews and endorsements e.g NME, Kerrang, Q, Guardian Music Monthly Review
  • Record label logo/information

Here is a brief analysis of Gwen Stefani's magazine advertisement for her debut studio album Love. Angel. Music. Baby  (2004):


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